Monday, April 20, 2009

What is "Natural"?

This one of my favorite articles from newsletters past...
The idea of “natural” skincare has become increasingly popular. Some people are choosing natural products because they have a growing concern about ingredients they are putting on their skin. Or they like the way it feels. And others because, well, because it’s becoming increasingly popular.

A product may be touted as “natural”, yet still contain ingredients that are artificial, synthetic and non-renewable (meaning it cannot be re-made, re-grown or regenerated compared to its consumption). When you are choosing natural skincare, no matter what your reason, choose wisely. Here are a few tips that might help with your natural skincare selection.
  • Look at the ingredient listing. The product should contain many natural ingredients.
  • Do not be swayed by technical-sounding names. While they may be hard to pronounce, the Food & Drug Administration (FDA) requires product labels to contain scientific names. If you see Boswellia carterii in your moisturizer… eeek? No, this is the botanical name for frankincense, whose essential oil is helpful in rejuvenating the skin. So do not shy away from odd sounding names before you do your homework.
  • Know the skincare company and what they believe. This may not be easy when you pop in to the supermarket or drugstore to pick up a moisturizer. But many of these companies have public knowledge available online.

Sarimotley cosmetics always welcomes your questions about ingredients, formulations, etc. For inquires send an email to sari@sarimotley.com.

Be wise and be well. Sari

1 comment:

  1. Yes, this is a great article! Thanks for sharing your knowledge.

    ReplyDelete